Tailored Taylor

Tailored Taylor

Posted on March 8, 2019

Fashion designer Rebecca Taylor is well-known for feminine silhouettes and romantic florals, but sometimes ruffles and flourishes don’t work when a more formal dress code is required. So, the company launched Tailored Rebecca Taylor, a line of contemporary wear-to-work clothing that is anything but the boring “dress-for-success” look that had women imitating men. “It has become increasingly difficult for women to find options that touch on the feminine trends yet still feel appropriate for the work place,” says CEO Janice Sullivan. “Tailored Rebecca Taylor applies the feminine touches signature to the brand DNA to soften the masculinity of the suiting category in a way that enhances women without overpowering them.” The result is a polished line of suiting and separates, versatile and timeless, featuring impeccable fit, embroidery, and texture. The collection will debut this spring at Nordstrom, Rebecca Taylor stores, and specialty boutiques. The brand is also introducing complimentary tailoring in its boutiques to further enhance the shopping experience. rebecccataylor.com   Andrea Naversen